Why would anyone give you their name and e-mail?  Just to add more e-mail to their already overflowing inbox?  There must be a better reason. A free offer may be a report, an article, an e-book, an audiotape, a booklet, or anything else of interest to your target audience.  It will help you … [Read more...]

Most teleclass leaders follow a pre-designed program they created specifically for that class.  But if you're not sure what you should cover, or if you simply want to leave your participants shocked at the value they received from your teleclass, follow this simple strategy. Ask them what they … [Read more...]

The first time I heard this concept years ago, I had no idea what it meant, and why I should care.  Working IN your business versus working ON your business - huge difference! The biggest problem in growing a coaching business is the fact that all coaches have to coach.  And when you coach, you … [Read more...]

“Five minutes into the call I knew this client was going to make my life miserable.  The problem was, I already said ‘Yes.’" Into every professional practice falls a little rain, or better said...walks in a nightmare client.  You start losing sleep by a couple of hours every night, you … [Read more...]

The most difficult part about selling coaching services is the lack of perceived tangible results.  This is especially true for life coaches, who frequently focus on things other than the bottom-line increase.  And when people can't see a tangible result at the end of the process, it's a lot … [Read more...]